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SEO


What are SEO and PPC/AdWords, and Which is Best for Your Business? What is SEO? SEO stands for “Search Engine Optimisation,” an umbrella term covering all of the many strategies and techniques that can be utilised to improve the ranking of a particular website in search engine results. SEO is geared towards achieving higher search[…]

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Google Data Studio

Understanding The Optics of the Digital Marketing Landscape and Maximising ROI Digital marketing is simply essential in today’s day and age. Unlike traditional marketing, which is static and is usually limited to a local audience, digital marketing techniques such as search engine optimisation (SEO), search engine marketing (Google Adwords), social media marketing (Facebook, Instagram or[…]

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