June 2018


Recently, SEMRush published a report that detailed research concerning Fintech websites across the world. Data was pulled from over 500 websites in seven countries: United Kingdom, United States, Italy, Spain, France, Germany, and Brazil. The insights that SEMRUSH pulled from the data revealed some surprising habits of online users researching Fintech brands. While Australia and[…]

Read More

What’s next in Facebook? Between the F8 conference in May and individual announcements, the world of Facebook continues to change and develop before our eyes. This year has been a rollercoaster for Facebook; the Cambridge Analytica scandal threatened the trust and membership of millions around the world. (Reports say that 1.8 million Aussies left Facebook[…]

Read More

Consumers are shifting their attention to their screens, and you’re doing the same with your marketing techniques. In order to stay up to date with current marketing trends, you have to flip your entire strategy around. Your business knows what traditional strategies have worked in the past, but digital marketing strategies are more confusing. What[…]

Read More

If you want to generate leads and improve your search engine rankings, you have to do more than produce or share content on your website. If SEO has not been your company’s main focus over the years, you may have to take a step back and look at your website. That’s right…your entire website. Each[…]

Read More

Business isn’t running the way we might be used to in Australia. Advancements in technology and the rise of social media have changed Australia and the rest of the world in a big way. Our time online affects more than just our social life or the way that we read the news; marketers have been[…]

Read More

SEO vs. PPC is a common matchup that you will see on blogs and in the mouths of digital marketers. Is it more valuable to optimise your website for organic traffic or to throw money into Google AdWords and have “a better” chance at ranking for specific keywords? Does user experience really bring in more[…]

Read More

The World Wide Web is a big place – but let’s be honest, a lot of online users don’t really benefit your business. Traffic from across the world can be a waste if your business only has one or two physical locations. This doesn’t mean that all online marketing efforts are a waste. Studies show[…]

Read More

Keyword research can be a confusing step in the SEO process. You want your content to appear on the top page of search engine results, but there are an infinite number of search engine results pages that you could rank for. Ranking for some pages will be more difficult than other, and let’s be honest,[…]

Read More

Your team puts time and effort into building your company website. Websites are the cornerstone of your digital marketing plan; and SEO is a top strategy for making sure you get the most out of your website content. Businesses that have an SEO plan in place are more likely to see the traffic, engagements, and[…]

Read More

If you’re browsing through advice on SEO strategies and boosting your keyword rankings, you may see the same word over and over: SERPs. You know you want your content and website to appear on SERPs, and you know that your overall SEO and content marketing strategies should consider SERPs, but you might not know exactly[…]

Read More