May 2018

Content Marketing

You’ve seen the statistics. Blog posts and top marketing gurus are telling you that content is king, and that content marketing has replaced any sort of traditional “outbound” marketing strategies. Rather than reaching out to consumers, you bring them in with killer content and your email subscriber list grows before your eyes. Once your content[…]

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What are your current conversion rates? How many website visitors are taking the next step and making a purchase directly on your website? Marketers and businesses know that even decent conversion rates sound abysmal; the average conversion rates across industries is around 2.35%. Leading landing pages have conversion rates that can reach 11-12%, but striving[…]

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